Content makes the world go around! Well not literally but it does power many B2B marketing programmes. Creating and promoting content consumes a huge chunk of our marketing […]
Is video right for your business? Video is now recognised as a core part of marketing strategy in the B2B world. 76% of B2B marketers already use it in their content […]
A couple of weeks ago we published a blog post explaining that we believe content marketing is not just another bandwagon – it is a worthwhile strategy that deserves business […]
The recent publication of the B2B Content Marketing Report 2013 has given us a lot to think about here at Marketing Fusion. Grab a coffee, download the report and have a […]
[fusion_text]In the B2B sector, marketing can often be seen as an expensive luxury.
Unlock your potential You're not a Marketing Professional. Maybe your business has grown through reputation (the best way!) But now you need to do something a little more […]
You want better marketing. You need to drive more leads and close more business. You may have run traditional marketing campaigns (direct mail, e-mail, telemarketing) or […]
Is your marketing a lighthouse? On two separate occasions in the past week the term ‘marketing as a lighthouse’ has been used by clients. It’s the first time I’ve come […]